
Connecting sales teams with the right prospects through accurate data and deeper intelligence.
Who we are
Prime Signal is a B2B data and prospect intelligence partner helping sales teams build accurate, campaign-ready datasets around the prospects they want to reach.
Founded by Odin Latouche and Gelila Sied, Prime Signal brings experience across data solutions, financial services, managed IT, commercial growth and marketing.
We understand where prospect data can fall short: inaccurate contacts, weak targeting, missing context and records needing work before outreach. That shapes Prime Data, combining licensed B2B contact data with verification, research and evidence-backed intelligence.
By putting accuracy, relevance and useful context first, we give sales teams cleaner data to work with and a clearer view of the prospects behind it.
Our promise
Good data should give your team confidence before outreach begins. Our focus is on delivering accurate, relevant records that are checked against the agreed brief and prepared to a consistent standard.
We stand behind that quality with clear verification standards, source-backed research and replacement protection. Our goal is to deliver reliable B2B data, meaningful intelligence and a consistent standard your sales team can rely on.

Odin Latouche
Co-Founder
Director

Gelila Sied
Co-Founder
Operations Lead