SME or Enterprise.
3 Options. Your choice.
Choose between scalable, evidence-backed opportunities for active sales teams and deeper account-level intelligence for complex, high-value pursuits. Each route applies a research and verification model matched to the depth and complexity of the opportunity.
SIGNALS Starter
A focused starting point to trial SIGNALS.
10
opportunities
(£65 / $87.50 each)
£650
$875
Entry package for testing SIGNALS with a meaningful opportunity set.
Evidence-backed Opportunity Briefs
Human-in-the-loop review process
Multiple direct buyer contact details
Clear reason to engage now
Prime 30 day replacement guarantee
SIGNALS Campaign
Larger set of prospects for active SDR teams.
30
opportunities
(£52 / $70 each)
£1560
$2100
Teams that want a larger flow of accepted opportunities at a lower unit cost.
Evidence-backed Opportunity Briefs
Human-in-the-loop review process
Multiple direct buyer contact details
Clear reason to engage now
Prime 30 day replacement guarantee
SIGNALS
Intel Dossier
15+ page strategic account analysis
From
£625 / $840
1 strategic account
intelligence dossier
(5-account minimum)
Strategic priorities & change
Trigger chronology & why now
Opportunity & white-space map
Buying committee & role map
Known supplier & partner landscape
Verified stakeholder contacts
MEDDIC & qualification gaps
Sales approach & next actions
Better prospects.
Stronger outcomes.
Our process combines verified research, prospect intelligence and a guarantee you can rely on — so your team can move forward with confidence.
01
Qualified Before Delivery
We do the filtering before the work reaches your sales team. Accounts are researched, tested and checked against your criteria, with weaker cases removed before your final delivery.
02
Human-in-the-loop Review
Every prospect has passed a final human review of the sources, reasoning, stakeholder fit, timing and completeness. We also look for contradictory evidence before final release. Where our research materially falls short of the agreed specification, the opportunity is reworked or replaced.
03
Prime Guarantee
Each order includes a 30-day research guarantee. If our work fails the agreed specification through inaccurate, incomplete or unsupported research, we will rework or replace the affected prospect at no additional cost. The guarantee applies to research quality rather than sales results.
Prospect Intelligence
You Can Verify
Signal First. Commercial relevance tested. Buyers mapped. Evidence verified.
Fit, Timing & Commercial Relevance
Every prospect is assessed against your agreed fit, the signal that makes the account relevant now and the commercial issue that may create an opening. We connect the change to your proposition, test the strength of the case and release prospects with a credible reason to act.

Evidence-Backed Opportunity Research
Each opportunity is built from relevant signals, verifiable events, licensed B2B intelligence and current public-domain evidence. Material claims are cross-checked, contradictions investigated and unsupported conclusions removed before the research is approved for delivery.
Buyer & Deal Intelligence
We identify the stakeholders connected to the commercial issue and pre-map the MEDDIC elements evidence can support, including likely economic buyer, decision criteria, process, pain and potential champion. Gaps are clearly marked so your team knows what still needs validating.
30-Day Replacement Protection
Your 30-day guarantee protects the quality of our research. If a delivered prospect materially fails the agreed specification because our research is inaccurate, incomplete or unsupported, we will rework or replace it at no additional cost, with no additional research fee.
Technology, Data & Security Ecosystem
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Ordering & Delivery
From brief to campaign-ready prospects in three clear steps.

| BRIEF CALIBRATION
1
Define Your ICP
We define your geography, target company profile, decision-maker requirements, exclusions, volume and campaign criteria. The brief is confirmed upfront, so every prospect is assessed consistently and anything outside the agreed criteria is filtered out before research begins.
| PROSPECT QUALIFICATION
2
Research, Verify & QA
We research each prospect against your agreed brief, verify company fit, current stakeholders and supporting evidence, then assess why the timing matters and how your proposition fits before the prospect is approved for delivery.

| PROGRESSIVE DELIVERY
3
Receive Your SIGNALS
Receive each validated prospect as an individual SIGNALS Brief, supported by a evidence register for easy navigation. Each brief shows what changed, its commercial significance, who to approach, the timing case and what your sales team should validate or do next.
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Frequently Asked Questions
These FAQs cover the questions buyers want answered before placing an order — how SIGNALS research is structured, how prospects are matched to your ICP, what each brief includes, delivery timing, replacements and what happens after delivery.
Learn how a free custom sample is built around your market and proposition, how current signals, stakeholder intelligence and commercial context strengthen prospect qualification, and how supporting evidence gives your sales team a clear basis for action.
You can find guidance on campaign calibration, suppression lists, progressive delivery, the 30-day research guarantee and ongoing support, so you know what to expect before research begins and as prospects are delivered.
Prime Signal gives your team researched, evidence-backed prospects with the qualification, verification and commercial context already prepared.
Still have a question?
Can’t find the answer you’re looking for? Please send us a message. Contact Us.
What will I receive in a free SIGNALS sample?
Your free sample is built around your ICP and proposition, giving you a realistic preview of the SIGNALS research we would deliver. It shows what changed, why the prospect is worth pursuing, who matters, the timing rationale, supporting evidence and what your sales team should validate via outreach.
How do you make sure a prospect actually matches my ICP?
We assess both the company and decision-maker against your agreed criteria. We can also research current activity, hiring, funding, growth, technology, intent and other signals, with relevant findings checked against current online evidence.
Where does your data come from, and can I verify it?
We combine licensed B2B intelligence, commercial signals and current public-domain sources including company websites, LinkedIn, news, filings and regulatory registers. Business contacts from licensed providers passed multi-step verification before and after entering our workflow. Material findings are cross-checked, with supporting sources and verification dates retained where relevant to provide a clear audit trail. Learn about our data sourcing here.
How are business emails verified?
We use a two-stage verification process. First, emails are checked by our licensed B2B data providers using multi-step verification covering the domain, mail server, catch-all status and available delivery signals. We then run our own checks against the confirmed individual, company, role and domain, using supporting sources and known company email patterns where relevant. Emails that do not meet the required standard are excluded, replaced or left unverified.
What does progressive SIGNALS delivery look like?
Progressive delivery means you do not wait for the entire campaign to be completed. Under normal conditions, your validated prospects begin arriving from Day 2. Choose Morning Delivery for a scheduled start-of-day release, or Immediate Delivery for prospects sent as soon as they clear research and review, giving your sales team a steady flow to work from.
Can you remove companies or contacts already in my CRM?
Yes. Send us a suppression list and we will exclude matching companies and contacts before delivery. We also run duplicate checks so your final dataset focuses on genuinely new prospects.
How quickly will I receive my SIGNAL briefs?
Under normal conditions, your first SIGNALS briefs begin arriving from Day 2. Further prospects follow progressively as they complete research and review, with bespoke timelines agreed around the scope and complexity of your briefs.
What happens ifaSIGNALS brief contains inaccurate details?
Each SIGNALS brief has 30-day research protection. If our work materially fails the agreed specification, we will rework or replace that prospect at no extra cost. This protects research quality, not response rates or sales results.